10 minute read
May 10, 2021

Proposal Writing to Win Strategy: Proposal Themes

Quality proposals use Win Themes, or central, overarching messages, to subtly echo the Win Strategy throughout the entire proposal. They also use Proposal Themes:...
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9 minute read
May 4, 2021

Proposal Writing to Win Strategy: Win Themes

A win strategy is a company's plan for “how to” win the opportunity. It represents a deep understanding of your prospect. It articulates your solution features, benefits...
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11 minute read
April 27, 2021

3 Best Practices: Post-Proposal-Review Improvement

Post-review revisions, or proposal Improvement, are typically a crossroads for the proposal team; the course of action taken determines your proposal quality. The quality...
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10 minute read
April 21, 2021

3 Best Practices: Proposal Review Inspection

Proposal reviews are a best practice for inspecting and improving content throughout the writing process. They are iterative, aimed at compliance and accuracy and focused...
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9 minute read
April 13, 2021

3 Best Practices: Proposal Management Writing Collaboration

Proposal writing is a team sport, tasking experts from across your organization to collaborate and bring a compelling and persuasive capture strategy to life in the...
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7 minute read
April 6, 2021

3 Best Practices: Proposal Management and Bid Qualification

As a busy proposal manager, you’re juggling a lot of different tasks, from writing and reviewing and monitoring and reminding to compliance and deadlines. To keep your...
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7 minute read
March 25, 2021

Proposal Management Improvement: Post-Review Revisions

Proposal management is the best practice process of leading a team through the written portion of the sales cycle. Proposal writing is a form of persuasive writing,...
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6 minute read
March 16, 2021

Proposal Management Inspection: Review Team Collaboration

Proposal management is the best practice process of leading a team through the written portion of the sales cycle. As the team writes, proposal reviews are a critical step...
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5 minute read
March 8, 2021

Proposal Management Interplay: Team Collaboration

Proposal management is the best practice process of leading a team through the written portion of the sales cycle. Unfortunately, the people who comprise this team already...
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